Convosphere, a premier social-first insights agency, and System Akvile, a pioneering data-driven app platform with a focus on transforming skin health, proudly unveil their strategic collaboration. This partnership harmonizes Convosphere’s mastery in digital market research and social intelligence with System Akvile’s wealth of proprietary user data, providing skincare brands an unparalleled gateway to profound insights into consumers’ skin health, skincare preferences, unmet needs, and brand usage.
At the heart of this alliance lies System Akvile’s mission to revolutionize the realm of skin health through the Akvile AI app—an all-encompassing data-driven platform. As the first-ever science-based and holistic skin health app, it empowers users to monitor and juxtapose changes in their skin health in relation to skincare products, lifestyle choices, and dietary habits. By factoring in these variables, the app delivers personalized experiences tailored to individual skin requirements, ultimately educating and empowering users to take charge of their own skin health.
Boasting a repository of over 20 million live data points concerning skincare attitudes, habits, and outcomes, System Akvile’s app database houses real-world insights that can profoundly aid brands in comprehending their target audience. Armed with this knowledge, brands can craft proactive strategies that effectively meet their customers’ evolving needs.
Dr. Akvile Ignotaite, the visionary founder of System Akvile, remarked, “Our partnership with Convosphere signifies a pivotal step in our mission to transform the global skincare industry and democratize skin health.”
She elaborated, “Our expansive and ever-growing dataset holds invaluable insights into people’s intricate relationship with skin health, encompassing behaviours and preferences. The amalgamation of Convosphere’s social intelligence and analytical capabilities with our data collection will empower the entire skincare industry with these invaluable insights. This, in turn, will enable brands to develop products tailored to consumers, effective solutions, and nuanced and responsible communications.”
Convosphere’s versatile solutions in digital consumer research and social listening perfectly complement System Akvile’s user-centric data, providing brands with indispensable tools to uncover answers to their business quandaries. Brands can select from bespoke questionnaires, real-time user data analysis, and tailored ad-hoc studies, customizing their research approach to glean actionable insights relevant to their target markets.
Paul Brothers, Chief Operating Officer of Convosphere, expressed his elation about the partnership, stating, “Our collaboration with System Akvile ushers in a new era for skincare brands, where innovation converges seamlessly with research excellence.”
He asserted, “By synergistically amalgamating our social intelligence acumen with System Akvile’s robust user data repository, we offer brands profound insights into user behaviour. This synergy empowers brands to make data-driven decisions, thus forging stronger connections with their customers.”
System Akvile’s app-derived insights can be augmented with Convosphere’s social intelligence, imbuing the findings with qualitative context. This comprehensive approach ensures that brands acquire a holistic understanding of their target audience, empowering them to refine marketing strategies and product offerings.
Collectively, Convosphere and System Akvile are steadfast in their commitment to introducing novel paradigms to the skincare industry by endowing brands with innovative research methodologies and unfettered access to pivotal consumer insights. By harnessing the potential of data-driven decision-making, skincare brands can unlock novel avenues for growth and better cater to the diverse skin health needs of their customers.
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SYSTEM AKVILE
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CONVOSPHERE
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Media Contacts:
Moa Wirde – [email protected] System Akvile – [email protected]