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Partnership

Asda and Pura create UK’s first in-store signage from recycled nappies

Asda has joined forces with eco-friendly baby brand Pura to help to tackle the issue of plastic waste, by producing the UK’s first in-store signage using...

Appointments

Pura appoints Dr Marnie Millard OBE as Chair

Chester-based eco-friendly baby care brand Pura has appointed former chief executive of Nichols PLC (Vimto) as Chair of the Board. Dr Marnie Millard OBE, who...

Business

Cheshire eco baby brand launches major expansion across UK retailers

A Cheshire-born eco-friendly baby brand has announced its arrival in three major high-street stores: Tesco, SPAR and Boots. Pura’s multi-award-winning range of affordable 100%...

Business

Multi-award winning eco baby brand Pura makes instore debut with Asda

Pura, the eco-friendly baby brand that launched online, mid-pandemic, in 2020, has today announced its arrival in Asda, one of the UK’s leading supermarkets....

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